Recruitment Cost: Proper Evaluation of Advertising Budgets

Recruitment cost can quickly get out of hand when not properly measured and analyzed. Bad practices and false assumptions lead recruiters to wrong decisions. In this post, we take a look at important evaluation factors that give employers a more complete picture of their application funnels. This article discusses: Why cheaper is not always better … Continue reading Recruitment Cost: Proper Evaluation of Advertising Budgets

Quick Application: Your ATS Is Blocking Job Applicants

“Everything should be made as simple as possible, but not simpler” -Albert Einstein Applicant Tracking Systems, or ATS, are the tool of choice for HR departments to – at least in theory – streamline their hiring process and gather valuable data across the different stages of their application funnel. Gone are the days of paper … Continue reading Quick Application: Your ATS Is Blocking Job Applicants

Application Funnel: Understanding and Optimizing the Candidate Experience

How to increase the number of quality applicants For over a century, the marketing industry has been using the purchase funnel concept to model the customer journey – a path customers take when interacting with products or services. By drawing parallels between customers and job seekers, the HR field adapted this concept through the application … Continue reading Application Funnel: Understanding and Optimizing the Candidate Experience